In the United States, voter turnout is on the lower side. Around 60% vote in presidential elections, while 40% vote in midterm elections.
To reach those who do vote and to encourage others to get to the polls, consider the marketing materials you use carefully. Having the right campaign materials at your disposal can help you build awareness and gain momentum in your campaign.
Eager to make your political campaign a success? Here are the top 6 must-have campaign materials for your political race.
1. Yard Signs
Yard signs are one of the most essential campaign materials for a political race. Supporters can put these signs in their yards to help your name game visibility in their neighborhood and community. These have very high visibility, so they can do a lot for your campaign.
Make sure you order them in a couple of different designs to get the most benefit from them.
2. Door Hangers
Door hangers can be a great tool for your team to use and can help them spread information about your campaign to new neighborhoods. Using these to spread awareness is a great idea and you’ll be able to include many details about your campaign on them while also reminding homeowners to vote.
3. Brochures and Campaign Flyers
Brochures and flyers are also essential for your campaign and will have the space to include even more detailed information about your policy positions and background. These can be useful for handing out at political events or giving to homeowners when going door to door.
4. T-Shirts
T-shirts are another great tool if you want to give your supporters something to hold onto while spreading awareness of your political campaign. You can give away volunteer t-shirts and can also do some great fundraising with t-shirt sales.
Be sure to make the designs stylish but also ensure that it includes your name legibly as well.
5. Campaign Buttons
In addition to yard signs, buttons can be a great way for supporters to show their interest in your campaign and ensure others will become aware of it as well. Giving away buttons and campaign pins at fundraisers and other events will serve you well throughout your campaign.
Ensure you add buttons to your list when ordering customizable political promotional supplies.
6. Business Cards
Having business cards for your political campaign is also useful and can help you build buzz. Business cards are easier to carry around compared to brochures and flyers.
You don’t have to just use business cards in the traditional way. You can fill it with campaign information, and both you and your team can easily hand them off to others when campaigning.
Ordering These Must-Have Campaign Materials
If you want to run a successful political campaign, ensure you have these must-have campaign materials at your disposal. Yard signs, t-shirts, door hangers, and buttons all serve useful purposes and can go a long way in helping you build awareness in your community.