ByYouTube is famous for being the world’s second-largest search engine after Google and is the third-most visited website across the globe. Building a loyal subscriber base on YouTube is as important as creating great content for your audience. The process takes time and effort, but the results are worth the effort on the platform. In this article, we will help you understand how to build a loyal YouTube subscriber base.
Why Invest Your Time in Building a Loyal YouTube Subscriber Base?
· You will be getting a built-in audience base for your videos.
· A loyal subscriber base is more likely to watch your videos to the end.
· They are the ones who will be engaging with your videos the most by leaving a like, commenting, and subscribing to your channel.
Tips to Build a Loyal Subscriber Base for YouTube
1. Engaging content
On social media platforms, content is the endgame for any creator. Your audience might watch your videos at first because either they heard about you or your content was promoted to them on the platform. But what makes them stay is the type of content you create. Always research your audience base and understand what kind of content they are into. Your content must resonate with them and they should connect with it on a personal level. A well-curated and interesting content is what will keep your audience hooked. Your content should be shot in high quality and must offer value to your fanbase.
2. Find your style
Every creator has a different style of content creation that is reflected in their videos. Find out your style and curate your videos accordingly. However, you should also try to experiment with other styles to give a fresh look to your content. For example, if your videos have a certain aesthetic feel to them, you should strive to maintain that theme in all your videos. Find out if your audience is interested in short or long videos and create your content accordingly.
3. Uploading schedule
Do you know that most social media users are active on the platform during morning and evening hours? The reason is that they are commuting at that time and scrolling through videos to entertain themselves. Hence, if your videos are posted at these timings, there are higher chances of them reaching your audience base. You can find out the most active hours of your audience by posting your content at different times of the day and evaluating the number of views on each content. Post your content accordingly at a scheduled time. Your content should be posted at such times so that your viewer cannot miss it and they might even wait for it. Also, it is important to remember that you should neither go overboard with your posts nor make a trickle of your posts.
4. Viewer interaction
Do you know a common mistake that many YouTubers make? Posting great content but turning off their comment section. This will hamper your communication with your audience. respond to your audience’s comments and address any concerns that they have. Interacting and engaging with your audience makes them feel valued and they are more likely to remain a loyal fan base. Give shoutouts to top commenters and you will be getting a lot more engagement on your video. If you are making time to interact in the comment section, it helps in building a sense of community among your fan base.
5. SEO
If you are struggling with views on your videos even after delivering great content, it might mean that your videos are not optimized for search engines. While crafting your video title, use keywords that are relevant to your content and trending. Add a description to your video and make it interesting. Using relevant keywords makes your videos rank higher in the search box. And the more your videos rank higher, the greater the chances of them being discovered.
6. Promotion of videos
Promoting a product is as necessary as creating it. You should promote your YouTube videos to get more exposure and reach. Cross-promotion is one technique that is highly recommended on social media. Promote your YouTube video on Instagram, Facebook, Twitter, and other platforms by either making a small teaser or providing a link to the YouTube video. Also, it is advisable to share your best videos so that audiences do not skip your videos. Use call-to-action in your videos by using keywords such as “like and subscribe”, “leave a comment”, etc. this helps your viewers to understand what you are expecting from them and they will engage with your content accordingly.
7. Work with influencers
One of the best ways to grow your channel on YouTube is to collaborate with influencers. However, it is crucial to find an influencer who fits your brand image. Find an influencer who can promote your videos and channel in a positive light without creating any controversies. Once you have found the right influencer for collaborating, approach them and if they agree, you can do a couple of things to make the most out of the collaboration.
· Create content that is exclusive to their channel.
· Watermark your content or add logos so that the audience is aware of your brand.
· Promote your collaborations through other social media platforms.
Always remember that your channel must be promoted by the concerned influencer in their videos so that the audience can be redirected to your channel.
8. Check your performance analytics
Keep an eye on the performance of your content to ensure that your audience base is loyal to your channel. Watch out for view counts, engagement rates, watch time, and subscriber growth to find out how your videos are performing. You should use these parameters to understand what makes your videos click. Analyze the data and create your content accordingly to be successful on the platform.
We hope this article was able to answer your queries about building a loyal subscriber base on YouTube. If you are looking for more YouTube Subscribers, you can always refer to this article for secret tips and tricks. Just remember that if you are having fun creating videos, your audience will also enjoy watching them.
